✅ 2. TRUST BAR

Purpose: Instantly build credibility

Layout:

• Horizontal row with:

  • “Nationwide Service”

  • “Certified Systems”

  • “Professional Installation”

  • “Ongoing Support”

Later this becomes logos, certifications, reviews.

✅ 3. WHAT WE DO (Core Services Snapshot)

Purpose: Tell users quickly what you offer

Layout: 3–4 columns

• Whole Home Filtration

• Whole Home Reverse Osmosis

• Water Testing

• Maintenance & Filters

Each will later link to service pages.

✅ 4. WHY CHOOSE BLUE LOGIC

Purpose: Differentiation

Layout: 4 icon + text blocks

Examples:

• Honest recommendations

• High-performance systems

• Nationwide support

• Long-term reliability

✅ 5. HOW IT WORKS (Process)

Purpose: Reduce friction

Layout: 3 steps

1. Schedule Your Consultation

2. System Design & Installation

3. Enjoy Clean, Reliable Water

✅ 6. FEATURED SERVICE AREAS (Nationwide Signal)

Purpose: Reinforce nationwide coverage + local SEO

Layout: Grid of major metros later (for now just text blocks)

• Salt Lake City

• Phoenix

• Denver

• Dallas

• Atlanta

• Los Angeles

Button under grid:
View All Service Areas

✅ 7. FEATURED SYSTEMS / PACKAGES

Purpose: Product clarity

Layout: 2–3 side-by-side cards

• Filtration System

• Purification / RO System

• Optional Upgrade Package

No pricing yet. Just positioning.

✅ 8. BENEFITS SECTION

Purpose: Emotional + practical value

Layout: 4 columns

• Better taste

• Safer water

• Protect your plumbing

• Less bottled water

✅ 9. PRIMARY CTA SECTION

Purpose: Conversion

Big centered CTA:

• Heading: Ready for Better Water?

• Button: Book Your Appointment

✅ 10. MINI CTA BEFORE FOOTER

Purpose: Catch scroll-to-bottom users

Simple banner with:

• “Not sure what you need? We’ll guide you.”

• Button: Talk to a Specialist